Corvette 250:
One Take.
One Chance.
A one-take precision-driving stunt during Indy 500 weekend, built around a classified Corvette hypercar, a nearly 200-foot cake, and 250 candles.
via Weber Shandwick
Corvette 250:
Capturing a One-Take Stunt at Indy 500 Weekend.
Red Summit Productions partnered with Weber Shandwick to help bring an ambitious creative vision to life for Corvette/GM: a one-take precision-driving stunt during Indy 500 weekend, built around a classified Corvette hypercar, a nearly 200-foot cake, and 250 candles.
To celebrate America's 250th birthday at Indianapolis Motor Speedway, the stunt featured the Corvette racing alongside the cake, blowing out every flame as it passed, completing a series of donuts, and returning in celebration.
Red Summit's role was to help bring the agency's creative vision to life across production and post. Our team built the capture plan, filmed the stunt with a multi-camera approach, coordinated with the precision driver and pyro team, and led the quick-turn edit to deliver the final film in time for launch the next day.
One real chance to capture the moment.
The team had one real chance to capture the high-speed stunt, and next-day delivery during one of the busiest motorsports weekends in the country.
The challenge was not simply documenting what happened. It was building a plan that could capture the scale, speed, energy, and story of the stunt within a very limited window.
For Red Summit, the project came down to connecting a lot of moving parts before the car ever hit the track. Every department had to understand the timing, every camera needed a purpose, and every angle had to serve the final edit.
Building the blueprint before the stunt.
Months before stunt day, Red Summit created a detailed coverage blueprint that mapped out how the stunt would be captured from every key perspective.
The plan accounted for camera positions, lensing, drone movement, and GoPro placement. Rather than treating production and post as separate phases, the edit was considered from the beginning.
The coverage plan included a mix of cinematic, immersive, and wide-scale perspectives. Each angle was designed to help the final piece feel bigger than a single 30-second pass.
What lasted roughly 30 seconds on camera required months of production strategy, technical coordination, rehearsal planning, and overnight editorial execution.
Rehearsal, coordination, and precision.
Ahead of the live stunt, Red Summit filmed a full rehearsal day, which gave the team a chance to test timing, evaluate camera positions, understand the car's movement, and identify any gaps before the final run.
After rehearsal, the edit team reviewed the footage and built a skeleton cut. That process helped refine the coverage plan and gave the team a clearer picture of what would be needed on stunt day.
By the time the final run arrived, every department had developed a rhythm. Communication was tight, the timing was clear, and the crew knew exactly what needed to happen. The final run went off flawlessly, with the majority of the finished film coming from that single take.
Production planning built for post.
Immediately after filming, footage was shuttled to Red Summit's editor, who was set up nearby in a local edit suite to begin assembling the final piece.
Because every camera angle had been mapped and every rehearsal reviewed in advance, the editor was not starting from scratch. The edit plan was already built into the production plan.
The stunt was captured at 3:00 p.m. The final film was turned around in roughly nine hours and delivered overnight for launch the next day, just before the Indy 500 race.
Red Summit also delivered a three-minute behind-the-scenes video showcasing the process behind the stunt.
A 30-second stunt transformed into a brand film.
The final film transformed a live 30-second stunt into a polished, multi-angle brand film on a national motorsports stage.
Through planning, coordination, and quick-turn editorial execution, Red Summit helped Corvette capture more than the stunt itself. The final work showcased the scale, precision, and energy of the moment while celebrating Corvette, American performance, and America's 250th birthday.
